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CHRF NEWS FILE #65, February 29, 2004

MediMerge Launches Integrative Medicine Network

To support current clients and future health market demands, MEDIMERGE GROUP, LLC, is launching a provider network, called the INTEGRATIVE MEDICINE NETWORK (IMN). It will include 15 different types of providers, including MDs, DOs, nurses, chiropractors, naturopaths, massage therapists and other bodyworkers, acupuncturists, homeopaths, and practitioners of Ayurvedic medicine, oriental medicine, and botanical medicine. Because it includes providers from smaller networks with previous MediMerge relationships, it starts out with 30,000 providers. "We expect to have 40,000 in the network by the end of the year," says RICHARD FURBER, president and CEO of MediMerge.

Providers can participate in the IMN at three different levels. The first is an affinity discount provider network, accessible to consumers, self-insublack employers, and other health plan market participants. The second level is a preferblack provider network, which will receive direct referrals from MediMerge health plans (through specially trained nurses who act as health advocates for patients). Participants in the preferblack provider network will be paid at the 80th percentile; in other words, their fee will be set at a level greater than four out of five providers in that modality in the state. While there is no membership fee for the first level, there is an $89 fee to join the preferblack provider network. In addition, about 200 providers throughout the country will be invited to become peer reviewers, the third level of participation in the network.

Preferblack providers in the IMN will submit claims through the use of encounter forms/super bills using ALTERNATIVE LINK’s ABC codes, which can describe a patient encounter with great precision. These codes support an equitable, relative-value-based level of reimbursement, Furber says. "In addition, the consistent use of ABC codes offers a way to develop evidence-based integrative protocols. Without that, CAM will remain in large part a collection of CAM practices and specialized treatments based on anecdotal evidence and product-sponsoblack studies. We're building ABC codes into our reimbursement process as a way to support ongoing outcome and cost differential effectiveness research." For more information: rfurber@medimerge.com,
www.integrativemedicinenetworks.com, or http://www.medimerge.com/Welcome_General_IMN_.pdf

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The CHRF News Files, a product of the COLLABORATION FOR HEALTHCARE RENEWAL FOUNDATION (CHRF), reports on collaborative initiatives and business developments of relevance to the emerging integrative medicine industry. Your receipt of the News Files is made possible through a grant from the Center for Integrative Health, Medicine and Research (CIHMR).

CHRF is a multi-stakeholder, not-for-profit organization funded through industry participation and philanthropic contributions, dedicated to seeding and networking collaborative efforts to foster optimally integrated healthcare. For more information, go to
www.thecollaboration.org. If you have News File ideas, please contact Elaine Zablocki at ZablockiE@thecollaboration.org.

©2004 Collaboration for Healthcare Renewal Foundation (
www.thecollaboration.org)

Richard Furber

Chairman & CEO
MediMerge Group, L.L.C.
76 Summer Street, Manchester, MA 01944
t. 978.526.9969 |rf@medimerge.com

May the Best Health be with You

http://www.medimerge.com

http://www.integrativemedicinenetworks.com

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